AJO Manager (Adobe Journey Optimizer)

Your Impact

• Lead the end-to-end solution architecture, design, and implementation of Adobe Journey Optimizer engagements.
• Own technical strategy, solution approach, estimations, delivery planning, and governance for AJO programs.
• Design and develop customer journeys, campaigns, and omnichannel engagement strategies utilizing AJO capabilities.
• Provide hands-on leadership in:
  • Journey development and orchestration
  • Email channel configuration
  • Email template development
  • Personalization and audience segmentation
  • Experimentation and optimization capabilities
• Lead at least two enterprise AJO implementations from discovery through production deployment.
• Partner with clients to understand business objectives, customer engagement strategies, operational requirements, and marketing transformation goals.
• Collaborate with cross-functional teams including Adobe Experience Platform, Analytics, Data Engineering, CRM, and Marketing Technology stakeholders.
• Drive best practices around architecture, performance, scalability, governance, testing, and operational excellence.
• Guide migration initiatives from Salesforce Marketing Cloud (SFMC) to Adobe Journey Optimizer, where applicable.
• Support integration of AJO with Adobe Experience Platform, Customer Journey Analytics, CDPs, CRM platforms, and enterprise marketing ecosystems.
• Lead distributed delivery teams and mentor consultants, engineers, and marketers to ensure successful project execution.
• Build trusted relationships with client stakeholders and serve as a strategic advisor throughout program delivery.
• Foster a culture of innovation, collaboration, learning, and continuous improvement aligned with Publicis Sapient’s Core Values

Skills & Experience

• 8+ years of experience in Marketing Technology, Customer Experience Platforms, or CRM transformation programs.
• 4+ years of experience working with Adobe Experience Cloud technologies.
• Deep hands-on expertise in Adobe Journey Optimizer (AJO).
• Proven experience delivering a minimum of two AJO implementations in a lead role.
• Strong understanding of:
  • Journey orchestration
  • Real-time customer engagement
  • Email operations
  • Email channel setup and configuration
  • Email template design and development
  • Audience segmentation and personalization
  • Experimentation and optimization capabilities
• Experience designing enterprise-scale customer engagement architectures.
• Expertise in Adobe Experience Platform (AEP) datasets, schemas, identities, audiences, and profiles.
• Experience integrating AJO with CRM, CDP, analytics, and marketing technology ecosystems.
• Strong knowledge of customer lifecycle marketing, campaign management, and omnichannel communications.
• Experience working within Agile delivery frameworks and Global Distributed Delivery models.
• Demonstrated ability to manage stakeholders, facilitate discovery workshops, and present technical solutions to business and executive audiences.
• Proven track record leading cross-functional teams and managing project delivery across multiple workstreams.
• Excellent verbal and written communication skills with the ability to influence technical and non-technical stakeholders

Set Yourself Apart With

• Adobe Journey Optimizer certification(s).
• Experience migrating from Salesforce Marketing Cloud (SFMC) to Adobe Journey Optimizer.
• Experience with Adobe Experience Platform, Real-Time CDP, Customer Journey Analytics, and Adobe Campaign.
• Knowledge of data architecture, customer identity resolution, and customer profile strategies.
• Experience in consulting, digital transformation, or enterprise customer engagement programs.
• Familiarity with AI-enabled marketing, personalization, and optimization strategies.
• Demonstrated ability to identify opportunities for innovation and future-ready customer engagement solutions aligned to evolving client needs.

• An inclusive workplace that promotes diversity and collaboration.
• Access to ongoing learning and development opportunities.
• Competitive compensation and benefits package.
• Flexibility to support work-life balance.
• Comprehensive health benefits for you and your family.
• Wellness program and employee assistance.

As part of our dedication to an inclusive and diverse workforce, Publicis Sapient is committed to Equal Employment Opportunity without regard for race, color, national origin, ethnicity, gender, protected veteran status, disability, sexual orientation, gender identity, or religion. We are also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at hiring@publicis.sapient.com

Publicis Sapient is a digital transformation partner helping established organizations get to their future, digitally enabled state, both in the way they work and the way they serve their customers. We help unlock value through a start-up mindset and modern methods, fusing strategy, consulting, and customer experience with agile engineering and problem-solving creativity. United by our core values and our purpose of helping people thrive in the brave pursuit of next, our 20,000+ people in 53 offices around the world combine experience across technology, data sciences, consulting, and customer obsession to accelerate our clients’ businesses through designing the products and services their customers truly value.