Job Description
Publicis Sapient is seeking a talented Senior Conceptual Designer / Art Director to join our growing creative team. This role combines imaginative concept development with hands-on execution to bring bold, retail-focused campaigns to life across print, digital, and experiential media.
You will play a key role in defining visual identities, developing compelling concept campaign artwork, and supporting the creative team to ensure visual consistency and creative excellence throughout all deliverables.
We’re looking for a visual storyteller — someone who blends creative vision with technical precision, comfortable both brainstorming original ideas and refining the work of others.
Key Responsibilities
Concept development, reviewing design assets, managing project timelines and budgets, and presenting ideas to clients and stakeholders. This leadership role requires strong communication skills, artistic software expertise, and a deep understanding of marketing and branding principles.
Visual Development
- Create compelling visual content for digital, print, social, and experiential platforms, including campaigns, presentations, POS (in-store) and product marketing materials.
- Collaborate with the Art Director and Creative Director to define the visual tone, mood, and style of campaigns.
- Produce mock-ups and campaign assets using relevant design software, like Adobe Photoshop, Illustrator, and potentially others, such as 3D modelling software.
Concept & Ideation
- Translate written or verbal briefs into strong visual concepts and campaign toolkits.
- Contribute original ideas that elevate the creative narrative.
Style Consistency
- Support the Head of Art & Design in maintaining a cohesive look and feel across all materials.
- Develop and maintain visual style guides, art bibles, and reference documentation.
Research & Reference
- Gather visual references and conduct research to inform design decisions and strengthen visual storytelling.
Iteration & Feedback
- Refine designs based on direction and feedback from senior creatives.
- Collaborate cross-functionally to ensure visual alignment across teams.
Team Collaboration
- Participate in creative brainstorms, design reviews, and cross-team workshops.
- Communicate ideas effectively through sketches, storyboards, and written notes.
- Manage multiple projects and deadlines in a fast-paced environment while contributing to an open, innovative team culture.
- Mentor junior designers by providing design feedback, sharing best practices, and fostering creative growth.
Presentation & Delivery
- Create polished presentation materials, including concept boards, colour keys, and design sheets for internal reviews, pitches, and client presentations.
- Demonstrate strong verbal and interpersonal skills to lead projects and present ideas effectively.
- Proven ability to manage multiple projects and meet deadlines in a fast-paced environment.
Qualifications
Skills & Experience
Required:
- 7+ years of professional experience in a creative or design role (agency or in-house preferred).
- Strong portfolio showcasing concept design, composition, lighting, and colour theory.
- Proven experience developing global toolkits and shopper marketing campaigns, including POS materials.
- Confident presenter with excellent verbal and written communication skills (English fluency required).
- Strong visual storytelling and design sensibility, and a keen eye for detail to ensure high-quality and consistent outputs.
- Solid understanding of brand identity, typography, and layout design principles.
- Proficiency in image editing/manipulation (retouching) and technical abilities such as colour correction, grading, and compositing.
- Ability to respond constructively to feedback, clearly articulate and defend creative ideas.
Software Proficiency
- Expertise inAdobe Creative Suite (Photoshop, Illustrator, InDesign) and familiarity with tools like Figma or Sketch.
- Experience withAfter Effects, Blender, or Procreate (or equivalent) preferred.
- Familiarity with motion design, cinematography, and 3D workflows is a plus.
Additional Expertise
- Proven ability to create and manageglobal implementation toolkits.
- Strong editorial and layout design skills with an ability to present complex information clearly and engagingly.
- Capable of designingretail-focused key visuals for print and digital media — with an emphasis on clarity, disruption, and impactful communication.
- Strong typographic and storyboarding skills for animated or motion-driven content.
- Experience translating key visual assets intophysical in-store environments, including 3D display concepting and environmental graphics.
- A proactive attitude and a commitment to high-quality work.
- Solid understanding of UX/UI principles and responsive design and experience inanimation and motion graphics (e.g. After Effects) is highly advantageous.
- Ability to perform advanced image retouching, colour correction, and compositing for product, lifestyle, and campaign imagery is also a huge plus.
Language Requirement
- Excellent command of English, both written and spoken.
Company Description
Publicis Sapient is a digital transformation partner helping established organizations get to their future, digitally enabled state, both in the way they work and the way they serve their customers. We help unlock value through a start-up mindset and modern methods, fusing strategy, consulting, and customer experience with agile engineering and problem-solving creativity. United by our core values and our purpose of helping people thrive in the brave pursuit of next, our 20,000+ people in 53 offices around the world combine experience across technology, data sciences, consulting, and customer obsession to accelerate our clients’ businesses through designing the products and services their customers truly value.
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